About us

We Are Decoding
the DNA of Fit.

The Mission

At Xapien Innovatus, we believe the future of retail isn’t just digital—it is intelligent. Our vision is to build the world’s first Fit Intelligence engine: a system where data, physics, and fashion merge to eliminate uncertainty in fashion shopping.

The Product

We are starting this revolution with Tuck. Tuck is our immediate answer to retail’s oldest problem. By leveraging advanced Diffusion Models for hyper-realistic Virtual Try-On, combined with precision Size Suggestion Algorithms, we turn the subjective question of “Does this fit?” into an instant, visual “Yes.”

The Legacy

This isn’t our first retail revolution. Our DNA is rooted in proven innovation. Our founder previously built Watasale, a pioneering autonomous retail startup that was acquired by Amazon. We bring that same world-class engineering rigor and deep retail insight to Tuck.

Entity
Xapien Innovatus Pvt. Ltd.
Focus
Deep Tech, Generative AI, Retail Infrastructure
Product
Tuck (Virtual Try-On Kiosk & API)
Leadership
Ex-Watasale (Acq. by Amazon)
Core Tech
Latent Diffusion Models, Real-Time Body Mapping, AI Fit Physics
HQ
Kochi, India
Status
Incorporated Private Limited Company